About

EC and System Integration Solutions with Retail Operations Expertise

Profile

Hitan

Leveraging extensive retail operations experience, I provide consulting services for EC site development and system integration design. From business requirements analysis to technical architecture proposals, I offer comprehensive support for your digital transformation needs.

What I Can Do For You

I'm a partner who helps you build systems that actually work for your business. With over 7 years of store operations and 7+ years of HubSpot experience, I understand real-world challenges. I've heard countless stories of "we bought the tool but can't use it properly" or "operations turned out harder than expected." That's why I focus on proposals that consider post-implementation reality.

Recent AI advancements have dramatically lowered the barrier to system development. I myself use an AI tool called Claude Code, and we're now in an era where you can build systems without deep programming expertise. This is precisely why what truly matters today is the design skill of "what systems to use and how to combine them." Rather than writing code itself, the ability to understand operations and design practical, cost-effective architectures is what counts.

My strength lies in broad experience from store floor operations to business management. Sales tracking, customer service, staff training, supplier negotiations, budget management—I've done it all myself. This experience allows me to evaluate proposals from the perspective of "will this actually work in practice?" and "can one person manage this?"

Small and mid-sized businesses typically don't have dedicated IT staff. My goal isn't just "set it up and done"—it's ensuring that a single person can continue running the operations. I prioritize simple, reliable solutions over complex ones. Feel free to reach out. Let's work together to find the "just right" solution for your business.

Profile

Core Expertise

Store Management & Operations (hands-on experience in retail and wholesale industries, management, process development, and general business administration)

Professional Background

  • 7+ years of HubSpot administration (CRM, MA, CMS Hub)
  • E-commerce operations with Shopify and related platforms
  • Business application and workflow design & development
  • Technology adoption and organizational change management

Tools I Use

* Not a programmer, but I leverage these tools:

Claude Code / Cursor / Next.js / GitHub / Vercel

What I Offer

While I can also provide site development and implementation support, I primarily focus on the following services leveraging my experience:

Ideation & requirements gathering

Architecture & configuration proposals

Operations flow design & advice

Tool selection & adoption support

Portfolio Highlights

Featured projects from each category

Headless EC

Headless EC Site with Shopify × Next.js

Built a fast, flexible frontend with Next.js using Shopify Storefront API as the backend. Significantly improved load times with ISR static generation.

CRM Integration

HubSpot Custom API Integration

Custom API integrations for conditional sync and custom fields beyond standard connectors. Fine-tuned CRM integration that addresses real business needs.

Omnichannel

Online-Offline Customer Integration

Unified customer data between EC and in-store POS systems. Implemented real-time point balance retrieval and coupon conversion features.

Business Automation

Invoice Automation via Spreadsheet Integration

Automated invoice and delivery slip generation from spreadsheets without changing existing workflows. Stable operations with duplicate prevention and retry mechanisms.